That’s another fair wrapped up! This time, we headed to Malmö – and, for the first time ever in our Swedish fair history, we were allowed to sell yarn!
Honestly, we didn’t know quite what to expect—except we remembered one thing from last time: the Swedish crafting community is absolutely phenomenal! So, as you can imagine, we couldn’t wait to meet everyone again!
But even in our wildest dreams, we never expected the response we got. There were hardly a quiet moment at our booth! 😅 We were selling yarn faster than we could keep up! It was such a blast! We tried to chat with as many of you as possible. Since we mostly work online, actually getting to meet our customers face-to-face means the world to us. Hearing your feedback directly is priceless. We know our yarn is fantastic, but when you tell us so in person, it makes us incredibly happy!
We were also thrilled to have Elida Virack (aka Notorious Knitter) with us in the booth! She’s an up-and-coming knitwear designer who creates stunning streetwear. In our view, she’s one of the most exciting names in knitting right now! Have you spotted her The Mohair Hoodie Dress made with our Super Kid Silk? It’s pure magic!
Taking part in a fair is quite the challenge—it takes a huge amount of energy. Sometimes, after four long days of building booths, networking, and selling, you wonder how you’ll manage to pack it all up. But every bit of effort is SO worth it!
A MASSIVE THANK YOU to everyone who visited us at Sy & Hantverksfestivalen in Malmö! And apologies if we didn’t get to talk as much as we wanted. ❤️
Did you know we’re now welcoming retailers in Sweden? If you’re interested in carrying our popular yarn, we’d love to hear from you! Just email us at gl@mayflower.dk.
